Marketing Manager (HO - 000216_SHO-MAR-158-167-073-1)

Central Brand & Specialty Việt Nam

Nộp Đơn Ứng Tuyển

Địa điểm

Hồ Chí Minh

Ngày cập nhật
27/04/2026
Ngành nghề
Bán lẻ / Bán sỉ, Tiếp thị / Marketing, Dệt may / Da giày / Thời trang
Hình thức
Nhân viên chính thức
Cấp bậc
Quản lý

Lương
Thỏa thuận
Kinh nghiệm
Không yêu cầu kinh nghiệm
Số lượng
1
Hết hạn nộp
29/05/2026

Phúc lợi

Chế độ bảo hiểm
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Laptop
Phụ cấp
Công tác phí
Nghỉ phép năm
CLB thể thao

Mô tả Công việc

1. Sports Brands - Under Armour, Columbia, Speedo Strategy and Planning:

Develop long-term brand strategies and an annual marketing calendar that supports the brand across all channels, with a focus on digital and brand building.
Analyze competitive activities and customer-centric behavior to adapt to market changes and counter competitive challenges.

2. Marketing Execution and Budget Management:

Plan and execute marketing initiatives, including advertising, media, PR, and promotions.
Monitor and control advertising and promotion budgets to ensure effective utilization, with monthly and annual reporting to the finance department.

3. Team and Agency Management:

Manage the marketing team to achieve high performance, while liaising with agencies to enhance marketing outcomes in terms of awareness and sales growth across campaigns.

4. Cross-Functional Coordination:

Collaborate with other departments, such as merchandising, operations, and online teams, to align monthly planning, sales targets, channel activities, and promotions.

5. Partnership and Negotiation:

Negotiate with landlords and partners to secure media and activity locations that meet marketing objectives and ensure successful campaign execution.

6. Running/ Sport Community Building:

Build and nurture a running/sport community to engage with the brand, increase brand loyalty, and create a strong customer base.

7. Process Management:

Oversee internal marketing processes and approvals to ensure smooth and efficient operations.

Yêu Cầu Công Việc

Bachelor’s degree in Marketing, Business Administration, or a related field.
At least 5-10 years of relevant working experiences in Sports marketing
Good track record and solid experience in building successful brands
Market Insight: deep understanding of Vietnamese market, consumer behaviour, and industry trends is crucial for informed decision-making and identifying growth opportunities.
Creativity and Innovation: develop standout marketing strategies and campaigns in a competitive market through creativity.
Stay updated on latest trends, have network with influencers and media is a plus
Strong ability to manage budgets, campaigns, and cross-functional teams.
Communication: Excellent negotiation, communication, and leadership skills.
Proficiency in English

Thông tin khác

Bằng cấp: Đại học

Central Brand & Specialty Việt Nam

Địa điểm Central Retail-163 Phan Đăng Lưu, Q. Phú Nhuận

Thông tin công ty

Qui mô công ty:
Loại hình hoạt động: Công ty đa quốc gia
Website: https://www.facebook.com/CRCVietnamCareer/?locale=vi_VN

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Giới thiệu về công ty

About us

Central Brand and Specialty Group (CBS), a proud member of Central Retail in Vietnam. is a leading force in multi-category retail, offering a curated selection across Fashion, Beauty, Sports & Sports Lifestyle, Technology, Office Supplies & Stationery, and Premium Food & Beverage. Through its extensive network of branded and specialty stores, CBS delivers high-quality products and exceptional experiences that elevate everyday lifestyles.

Ambition

With expertise in brand management, CBS oversees a diverse portfolio of over 40 leading brands - Supersports, Under Armour, Columbia, Speedo, HOKA, Crocs, Dyson reinforcing its commitment to excellence and innovation across every touchpoint.